Happy Earth Day, a reminder of our responsibility towards the planet and a call that resonates with Tales of Colors. We champion the value of both LGBTQ+ Community and environmental responsibility as we believe in celebrating this day by affirming our commitment to sustainable fashion and inclusivity exploring how Earth Day inspires our efforts and how we integrate these sustainable practices into our core values.
Sustainability in Fashion:
From day one, sustainability has been an important factor in our business model. Our choice goes beyond just fabric, by ensuring that the production cycle is designed to conserve energy and resources by selecting eco-friendly materials that reduce environmental impact and by reducing the amount of water used in production while lowering carbon footprints.
Empowering the LGBTQ+ Community:
Together with the LGBT community, we are dedicating Earth Day to fostering an environment free from prejudice and working towards a world devoid of environmental degradation. Our goal is to enable people to express themselves freely while advancing the welfare of the individual and the environment.
Fast Fashion:
Fast fashion has become a major environmental risk, increasing waste, pollution, and depletion of natural resources. This sector is driven by fast production, false information, cheap apparel, and steady labour methods for human workers that are tailored to the latest trends. These practices create enormous amounts of trash and chemicals that are bad for the environment. We want our customers to have the option to choose classic, well-made pieces that not only reflect their individual identities but also lessen the need for fast fashion. We also want to encourage a culture of sustainability because, after all, sustainability is always in style. We are working to move away from seasonality and trend-driven purchases.
The Dark Side of Fast Fashion
Business Insider reports that the creation of fashion contributes 10% of the world's carbon emissions, and that 85% of textiles end up in landfills annually. Even the act of washing garments contributes to the annual release of 500,000 tonnes of microfibres into the ocean, the equivalent of 50 billion plastic bottles. It's scary, huh? Fast fashion touches on both societal and personal issues, making it an incredibly complex and emotional topic. While some say that it is up to us as individuals to make moral purchasing decisions, others say that fast fashion is only a symptom of more serious issues with consumerism, globalisation, and capitalism.
Of course, larger fashion brands need to realize the impact they have on people’s lives and if they commit to doing business sustainably, then people will start to change their buying behaviors. We just need to be given a good enough reason to join the movement and that's why we suggest, that if you can choose sustainability, choose to support sustainable business.
The Good news
Fortunately, the EU has implemented a number of initiatives aimed at establishing new reporting guidelines and ensuring responsibility for environmental and human rights legislation in the fashion and textile waste industry. The New York Fashion Act is a US law that mandates adherence to uniform social and environmental regulations.
What You Can Do:
We're inviting the community to join us on Earth Day by choosing sustainably. Choose clothes manufactured from organic or recycled materials, patronise small, environmentally conscious companies, and become aware of the effects of your purchase patterns. Collectively, by making thoughtful choices and working together, we can have a big influence.
At Tales of Colors, Earth Day is more than just a yearly event—rather, it's an expression of our daily routines and our goals for a sustainable and inclusive future. We want our community to be proud of their positions as both fashion enthusiasts and environmental stewards. We are pleased to stand at the intersection of environmental care and LGBTQ+ advocacy.
We would be interested in learning about your Earth Day celebrations and efforts to live a more sustainable lifestyle. Let's motivate one another to maintain the vitality and health of our world and communities by sharing our own tales in the comments section below.
Until next time, stay colorful! Tales of Colors.