Following My Rainbow: Pursuing a Sustainable LGBTQ+ Print-on-Demand Business in Paris

Following My Rainbow: Pursuing a Sustainable LGBTQ+ Print-on-Demand Business in Paris

For me, living in Paris as a foreigner has been an interesting adventure full of new experiences and obstacles. This is my story from jobless in paris to a sustainable lgbtq fashion brand.

I've traveled internationally and worked in the hotel and aviation sectors, so I've seen firsthand the influence that our actions may have on the earth. That is why I chose to launch my own sustainable business in order to make a difference and match my profession with my principles.

Wow, the struggle was intense! I mean, I completed my hospitality business master's degree in Paris, but my French was more like "Oui oui, baguette, croissant" level. Needless to say, it made finding work difficult. But, hey, I'm not afraid of a challenge, especially when it comes to achieving my ambitions. So I embraced my situation, enrolled in French classes, and launched my own business. And guess what? So far, it's been a fantastic journey. 

After my father's unexpected passing, I realized how precious life is and how important it is to pursue what makes us happy. Growing up in South Africa and working in the Middle East, it was challenging for me to express my true self. But when I moved to Paris, I found a community of like-minded individuals who inspired me to create a sustainable and LGBTQ-focused fashion brand.

Establishing my own fashion label was a huge endeavor, but it was a labor of passion for me. I spent months studying and constructing the distinct queer components you'll see on my website now. I wanted to provide something that would not only spark people's interests but would also encourage inclusiveness and exposure for the LGBTQ+ community. With the help of web hosting and printing companies like Shopify, Printful, and Pritify, I was able to bring my vision to life.

I feel incredibly grateful for the support of my loved ones throughout this journey. Their unwavering encouragement has been priceless, and my partner has been especially wonderful in giving me the freedom to pursue my business dreams. I'm filled with excitement as I look forward to where this path will lead me. And, ultimately, I hope that my designs will help people to express their unique identities and contribute to a more inclusive and visible world for the LGBTQ+ community.

My designs and materials combine eco-consciousness with LGBTQ+ pride. I think that fashion does not have to be at the expense of the environment, and I am dedicated to designing things that people can wear with pride and a clean conscience.

We can help the environment while expressing our personality by wearing sustainable clothing. My designs are a fun, subtle, and trendy way to stand out. In addition to supporting inclusiveness and diversity, there is a clear relationship between sustainability and our simple yet impactful designs. Because we think that "less is more," we seek to create timeless designs that may be worn and treasured for years. With a little bit of rainbow added to your wardrobe, you can join the movement toward a more sustainable and inclusive future. 

I'm thrilled about the future of sustainable fashion, and I hope you'll come along for the ride. By supporting my business, you're not just obtaining a one-of-a-kind item of apparel; you're also contributing to a more sustainable and inclusive world for all of us.

So go ahead, follow your rainbow, and join the movement toward a brighter, more inclusive future!  

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